The Joy of Shopping Local: Boost Your Community This Holiday Season

by Paul Devlin

 

With the holiday season upon us, many of us are gearing up for the annual last-minute frenzy. But amidst the rush to snag the best deals at big-name stores, there’s another option that deserves our attention – shopping local. Not only does it offer unique finds and a personalized experience, but it also plays a crucial role in supporting our community. Let’s delve into the myriad benefits of shopping locally this festive season.

Why Shop Local?

Shopping local means choosing to support businesses that are owned and operated within our own communities. These can range from family-owned boutiques and restaurants to local farmers’ markets and craft stores. When we choose to spend our money at these establishments, we’re investing directly into our community.

Local businesses give our cities and towns their distinct flavor, creating a vibrant culture that’s uniquely ours. They also contribute significantly to our local economy. According to the Small Business Administration, small businesses accounted for 64% of new jobs created in the U.S between 2000 and 2019..and we know what happened in the year after that. By shopping local, we help ensure these businesses, and the jobs they create, continue to thrive.

The Impact on Local Economy and Employment

When we shop local, a significant portion of our money stays within the community. Research shows that for every $100 spent at local businesses, $68 remains in the community. In contrast, only $43 of every $100 spent at national chains stays local. This money goes towards local wages, taxes, and other expenditures, directly benefiting your community.

Local businesses are also more likely to employ people within the community, contributing to local employment. They often offer more flexible job opportunities, which are particularly beneficial for students, seniors, and others seeking part-time work.

How Can You Support Local Businesses?

Supporting local businesses is easier than you might think. Start by switching out a few of your regular purchases. Instead of getting your morning coffee from a national chain, try the local café down the street. Swap out your supermarket fruits for fresh produce at the local farmers’ market.

Consider local businesses for your holiday shopping. Not only will you find unique gifts, but you’ll also be giving the gift of support to your local community. Don’t forget about local services too! Local salons, fitness centers, and other service-based businesses need your support just as much. So next time you head out for some holiday shopping, make the choice to support your neighbors and shop local. It’s a gift that keeps on giving!

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